Some Negative Reviews are Marketing Gold

June 10, 2011 By Ted Paff

If you can’t see the video above, here is the link.

2 Responses to “Some Negative Reviews are Marketing Gold”

  1. Meghan
    June 13th, 2011 at 3:12 pm

    I think it is brilliant how they turned a negative review into a humorous marketing plug and clever announcement to other patrons not to text during movies. They are getting a ton of positive play from this one negative review. A perfect example of the fact that even negative reviews can be a benefit to the business.

  2. Ted Paff
    June 13th, 2011 at 3:15 pm

    @Meghan
    Agreed! And I will never text in a movie again…guess it worked.


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