Local Marketing Blog
Local Marketing Blog
Local Marketing Blog

10 Things Learned about Reviews on Vacation

This summer, I had the opportunity to take a “once –in-a-lifetime” (I hope not) vacation to Africa.  Although I could be accused of confirmation bias, th...

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Respond to 1-Star Reviews to Build Affinity with Your Prospects

If you have ever received a 1-star review, you know it can be a galling experience, especially if the review is unfair or outright misrepresentative. The good n...

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Taking Action on Your Customer Reviews

Inappropriate content. Defamatory comments. Not a customer.  These are the most common concerns that our clients have about their online customer review...

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Reputation Management Means Good Time Management

In his article titled, "5 Types of Content That Every Business Must Employ," John Jantsch of Duct Tape Marketing mentions reviews as a form of content that can ...

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2 Tips for Better Local Search Ranking

One of the keys to optimizing a local business on Google Maps is  getting regular reviews on 3rd-party websites.  Another key driver of local optimization...

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