Local Marketing Blog
Local Marketing Blog
Local Marketing Blog

Competitive Differentiation & Local Business Listings

Service businesses can expect a greater share of their new customers to come from the web as the practice of researching online to buy offline (ROBO) has become...

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4 Lessons from SMB Marketing

I had the opportunity to spend a few days at the BIA Kelsey small and medium sized business (SMB) digital marketing conference this week in Chicago.  It is ver...

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Help Google Help You

It is widely understood that third-party reviews are an essential ranking factor for local business listings in Google. In fact, David Mihm's comprehensive surv...

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Motivation Matters. This is mine. What’s yours?

As the founder of Customer Lobby, I regularly get asked "what is your exit strategy?"  More on this later.... We are in another internet bubble again.  The...

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