Local Marketing Blog
Local Marketing Blog
Local Marketing Blog

Inspire or Incent?

The demand for customer reviews has led some enterprising businesses owners and marketers to offer incentives to would-be reviewers. Whether it's a gift car...

Read More

How to Stop Fake Reviews on Yelp

In a word.... sue.   One important caveat, this only works ( for now) if you live in Virginia. Earlier this month, the Virginia Court of Appeals found tha...

Read More

Why I Love My Job (and how you can love yours)

I love my job.  Like everyone else, I have some tasks that I prefer to do more than others.   But my love of my work has little to do with the tasks I do and ...

Read More

Facebook Reviews (Yes, it’s a thing)

About two months ago, when no one was looking, Facebook released a new reviews product for business pages. And, it's already catching on. If you are an activ...

Read More