Local Marketing Blog
Local Marketing Blog
Local Marketing Blog

Are You Reading This?! Part I of How to Capture Your Online Audience

Back in April, media organization NPR played a little prank on its Facebook followers with this post, proving that a snazzy image and a gripping headline really...

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Negative Reviews: How to Handle Stalkers

I have written and spoken extensively about how to handle negative reviews in the past.   I continue to believe the basic advice in that blog post  is appropr...

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Free, Awesome Thing: Email Marketing Edition

You know those ads on the Google Search results page? Well, they make Google a ton of money. So much so, Google can afford to devote incredible development re...

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All Roads Lead to Reviews: BrightLocal’s Annual Survey Highlights Shifts in Consumers’ Buying Processes Online

BrightLocal just revealed its latest findings on where online reviews fit into the purchasing processes of consumers. Oh yes, this is big. You can read th...

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