First, let’s cover some basics:
BUT…, if you are in business long enough to matter, you are going to get some bad reviews.
Fixing a bad review is generally very simple. Here is some basic advice that works. But before you begin, stop.
If your business just got a bad review, you are likely to be unhappy and feel attacked. That is not a good mind-state to begin this process. Give your self some time to get this right
As hard as it might be, you must find (or fake) a real sense of understanding about the issue that the reviewer wrote about (i.e. compassion) and you need to be sorry enough about what happened to find a way to make sure it doesn’t happen again (i.e. contrition).
This must-read article will hopefully inspire you before you begin.
P.S. We have and will continue to offer free help to anyone that wants help in crafting a response to a negative review – just call us.