Local Marketing Blog
Local Marketing Blog
Local Marketing Blog

5 Articles to Help You Understand Your Customers

Sometimes we all need reminders about why customer satisfaction matters, and how to achieve it. Here are 5 articles that give some great advice and insight into...

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4 Hidden Gems in Your Customer Lobby Account

Our Member Services Team spends A LOT of time talking to our customers. They answer questions, they help configure accounts, and they educate about the great th...

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Engage Employees to Boost Customer Satisfaction

Personalized marketing, engaging social media campaigns, and active customer service programs can all be essential to keeping customers happy, but don’t forge...

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Learn How to Communicate Effectively with Customers

You’ve just finished a job for a customer. It’s perfect. You’re tickled pink by the way it turned out. As you show your favorite customer your work with p...

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Increase Email Open Rates and Engagement

Do you stress out about sending emails to your customers? I know a lot of our clients have. It’s hard to find an appropriate amount of contact. And then getti...

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Maximize Email Capture: When and How to Ask for Email Addresses

Do you have a hard time getting emails from your customers? If you are anything like the majority of service businesses, you have emails from less than 30% of y...

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5 Steps to Create High Performing Postcards

Postcard Best Practices You’ve decided to take the plunge and send out a Direct Mail campaign to your clients. That’s great! We know that Direct Mail incre...

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Picture Superiority Effect: Let’s look at Direct Mail

If your customers are anything like me, or you, their email inbox overflows with offers, reminders, or discounts from a variety of businesses. I open some of th...

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The First Step to Understanding Your Customers: Listen Up!

Let's face it. It's hard to know your customers. You've done a great job. Their car purrs like a kitten. The new tile in the bathroom sparkles in just the ri...

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Winning Local Hearts: A Lesson from the Field

Customer Lobby got into game mode Tuesday night My colleagues and I had a blast cheering for our Oakland A's Tuesday night. Admittedly, it wasn't their best ...

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