Local Marketing Blog
Local Marketing Blog
Local Marketing Blog

How to Get The Most Out of Email Marketing

Recently, I've encountered more and more small business owners who do not collect emails from their customers. That is a big mistake! You are missing out on a...

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3 Ways to Turn an Old Taboo Into Your New Marketing Treasure

  Think of a word that rhymes with "complicit" and can have a rather negative connotation. Okay, here's a visual hint: Here's Johnny on your d...

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Local Business Survival in Age of Marketplaces

There is a new threat on the horizon for local businesses: online marketplaces for local services. Online Marketplace for Local Services These new marketp...

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Google My Business?

  Last week, Google rolled out its new small business product called Google My Business, which provides a single platform for updating information on...

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Where Do Customers Come From?

How did your new customers find you?  Did they see an ad?  Were they referred by a friend?  Did they find you online?   Did they see your storefront? I a...

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MSNBC Web Site of the Week: Customer Lobby

Yesterday, MSNBC selected Customer Lobby as its Web Site of the Week! MSNBC's JJ Ramberg got it right - "customer reviews and referrals are a huge genera...

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4 Lessons from SMB Marketing

I had the opportunity to spend a few days at the BIA Kelsey small and medium sized business (SMB) digital marketing conference this week in Chicago.  It is ver...

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Potential Customers Prefer Email Marketing

In a previous post, I noted 5 reasons to build a customer email list. Communicating with your customers via email is important because: Repeat customers ...

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5 Reasons to Build a Customer Email List

Your customer email list can be one of your most valuable assets.  But, building the list can be hard, right? Here is a little extra motivation in the form ...

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How to Get Started with Referral Marketing

We’ve blogged about the importance of referral marketing and strategies for getting the most out of a referral campaign. We know that the idea of creating a r...

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